Friday, August 24, 2007

49% Indian Subscribers Use Mobile Banking

Mobile technology company Sybase 365 conducted a survey about Mobile Opportunities for the Financial Sector. Survey results showed 81% of 311 Indian mobile phone customers surveyed are aware of mobile banking for checking their account balance. 49% of the respondents had used the mobile banking service in the last 3 months. This is the highest figure among the five countries surveyed in the Asia Pacific.

36% of the respondents said they would move to a bank which offers free mobile banking services. Indians are very concerned about security. The survey found that 67% of the respondents expressed an interest in receiving reports about possible fraud transactions and an ability to freeze their cards through the mobile and are even ready to pay for these services.

Source: Agencyfaqs

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