Google's Mobile User Experience Strategy
- Understanding users, anywhere, anytime
- Fits in your pocket
- More personal than the PC
- Consistency across modes
- Localization is intensified
- Integrated devices, modes, products
Thursday, April 19, 2007
Who's Responsible For Downfall in Mobile Content Sales??
Cameraphones penetration in US has reached 51% or 106 million mobile users
Graphics publishers have to work a lot harder and offer compelling, branded content to generate consumer interest. Conversely, it propelled the use of personal photos using their cameraphones and triggered increase in photo messaging.
Source: Mobile-weblog
Mobile Prank!
Mobile users in Pakistan panicked when a prankster sent a message claiming that 20 people already died due to some sort of mobile virus.
The rumor - kind of based on the concept of the movie "The Ring," where people die a week after watching a video - was so effective that some mosques in the country's biggest city, Karachi, repeated the message to their followers.
Cellular operators are trying to calm down subscribers by telling them that the rumors "are completely baseless" and "do not make any sense in technological terms."
The actual event might be trivial but if you look deeper you will see mobile marketing at work. And for mobile companies - profit!
Source: Mobile- weblog
Wednesday, April 18, 2007
GPS Equipped Trucks on Indian Roads
The Mumbai-based Asia Motor Works is conducting test runs of its trucks equipped with a Global Positioning System (GPS), which is to be launched in three months.
GPS system will provide the driver access to a call centre or a service administrator.
Source: iSource
All-in-one charger
If you are unhappy about carrying multiple chargers for your Sony Ericsson handset, Blackberry e-mail device, mini video player and an Apple iPod, Try All-in-one FED charger. This could replace all your chargers for one. Just carry a FED device and when your gadgets’ battery has run dry just plug it into a wall and its six connectors will repower just about any mobile phone and gadget you would care to mention.
It comes with six charging options — two Nokia connectors, two Samsung, one Sony Ericsson and one USB connector. The charger costs a mere $23.
Wish they could come up with a single remote as well for keyless car entry, DVD player, DTH and/or that settop-box on the TV.
Source: iSource
Monday, April 16, 2007
Confessions from the mobile industry
Everyone wants Simplicity above other features.
Click to read more
Mobile phone credits for Online payments
Mobile phone based online payment service OneBip allows consumers to turn their mobile phone credit into money to be spent online, transforming any mobile phone account into a payment tool without the need for a credit card or bank account.
Source: Mobile weblog
Subscribe to:
Posts (Atom)
