After Vodafone, its VIRGIN!

When the entire nation is engrossed in the unfolding Hutch drama, another landmark deal is in the works. Two of the world's most admired business leaders — Ratan Tata of the Tata Group and Richard Branson of the Virgin empire- are coming together for an alliance in India's telecom landscape. Virgin Group is in talks with Tata Teleservices to introduce Virgin Mobile brand in India.

Globally, Virgin Mobile's business strategy is to act as a MVNO (Mobile Virtual Network Operator) which buys bulk space from an existing wireless company and resell it under the Virgin brand.

Source: iSource updates