Wednesday, May 23, 2007

Is "Home Phone Number" a Thing of the Past?
















Statistics shows that landlines are becoming less popular amongst users. They are more keen on buying mobile phones. But this trend is seen majorly in youth, users ranging from 18-25 years age.

Do you think its to do with age group or with technology available? I think its to do with technology/options available instead of age group. Graph above shows users in age group 46 and above still have landline/home phones in USA. If we go 20 years back then mobile phones were not available, user were dependent on landlines. So obviously no choice other than landlines. Users in age group 46 & above still feel the need of landlines along with mobile phones.

Whats your thought on this? Is this trend is followed only in USA or in India also people are moving away from landlines & relying more on mobiles for communication?

Do post your comments.

4 comments:

waideas said...

“Statistics are no substitute for judgment”

Obviously, young age group users are most driven towards mobile phones and they might migrate to some other communication device later in this rapid changing IT & electronics world.

But I think Land lines will never die since they are like permanent communication number. Since users are quite often tempted to change their number by service provider's schemes etc.,

Find out, if theres anything statistics on frequent number changers among mobile users. No wonder, it might give you the reliable answer on LAN lines future.

One more interesting statistics i would like to share.

When computer came into existence, they said that paper usage will be reduced to large extent and it will help for better ecology. But very strange, statistics reveled that paper usage gone more than before.

waideas.

Anonymous said...

i actually think it is logistics that drives this.

the US has more landlines in that age group only because they got a head start in setting the infrastructure for landlines - the last mile connectivity, etc. getting a landline phone there is very very easy even today. it is also very very cheap, since the investment made into the infrastructure was done a very long time ago and they have already recovered the costs + made some profit. telecos can therefore afford to provide landlines for cheap, infact their mobile costs are pretty high. i think they still charge for incoming calls etc. so that makes landline usage in US more effective.

india, on the other hand is in a different phase. when the boom in india began, mobile technology was considered the best option by telcos, since laying the last mile connectivity for landlines was too time consuming, plus very very expensive. it was a lot easier (and cheaper) to erect cell towers that can handle last mile connectivity. you will therefore see only mobile companies that started their business after the liberalization (except for a few landline companies but they failed immediately because of the above mentioned reasons).

this holds true for all developing countries. you will note a similar trend of high mobile phone usage there, and a similar trend of higher landline usage in developed countries.

-anant.

lokesh said...

Stastitics are like a bikini. What they show is interesting. But what they concel is vital. - My fav. Siddhuism. The stats that are shown here, I feel don't reflect the complete picture. For instance the stats tell you that the USAGE of home phone has gone down especially amongst teengaers, but the stats don't indicate whether the 'CALL' percentage or primary function of having landline - to make calls - have also gone down. Let me give an eg. I had an Airtel landline in Mumbai last year. The only use of the landline was for browsing internet coz I used to pay 200 bucks for unlimited internet broadband access. So technically on paper, I am a blimp amongst the millions of landline 'users', but operationally, I NEVER use the phone.

The part that I agree in this stats is the preferance given by different age groups to mobile, which i believe can be found in India too. People in age group of 18-25,26-35 are mostly those who are on the move, high stressful working life, pattern and mobile offers good connectivity option - hence primary preference for mobiles. That's why the bar dips sharply in that category in the chart. The 36 onw ards group especially the sr. citizen - you will notice there is a slight dip but not that drastic. Why slight? Coz primarily these are the people who would keep atleast 1 mobile in home (mostly men) and would like to be connected to near and dear ones at home when they step out for some work (hence they would keep landline). They are also amongst the growing number of people who are now also using the landline to browse internet and stay connected with their loved ones abroad.

i don't think you can wipe off landline. Just few weeks back i was reading our former Telecom minister's interviw in Business World. He has plans to offer free broadband internet through BSNL & MTNL. Imagine if something like this happens.

To conclude, i would just say, the USE of landline (primarily for making calls) would dip but USAGE (for different reasons besides making calls) would increase.

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